Meet the towel that refuses to be average. The Bare Hug is woven from 100% combed cotton at a luxuriously plush 700 GSM giving it that thick, heavy, wrap-yourself-in-it kind of feel. At 100 × 200 cm, it’s unapologetically oversized, designed to fully envelop you in softness from shoulder to toe. Every edge is finished with tonal piping and an embossed logo for that quiet, designer touch. It’s the kind of towel that looks just as good hanging in your bathroom as it feels fresh from the dryer because size and style both matter.
Materials & Care
Made from premium 100% combed cotton that’s OEKO-TEX® STANDARD 100 certified, The Bare Hug is crafted for long-lasting softness and serious absorbency. Machine wash warm with similar colours, and tumble dry low for that fresh-out-of-the-hotel-dryer feeling. Avoid fabric softeners, they can coat the fibres and reduce absorbency. Your Bare Hug only gets better with time: fluffier, softer, and even more irresistible after every wash.
OEKO-TEX® Certification
Every Bare Hug towel proudly carries the OEKO-TEX® STANDARD 100 certification
One of the world’s most trusted marks for textile safety.
This means every thread, fibre, and finish has been independently tested and cleared of harmful substances.
So while it may feel indulgent, it’s also clean, conscious, and made to wrap you in worry-free luxury.
Luxury Oversized Bath Towel
Over two metres of refined comfort. Made from 700 GSM combed cotton, The Bare Hug delivers a weighty, cloud-soft embrace that elevates every post-shower moment into quiet luxury.
100x200cm Oversized
100% Organic Combed Cotton
700GSM | 1500g weighted
Embossed Signature & Tailored Piping
Free Shipping
Orders above $99
Size Guarantee
Not the biggest towel you've ever owned? Full refund. No questions.
100% Combed Cotton
Soft. Absorbent. Luxe.
OEK_TEX Standard 100
Secure Checkout
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The real Size Comparison
The Hug vs The Rest
Why Small Towels Don’t Cut It
Standard
Standard Towels
Hotel Towels
Size
100x200cm (oversized)
60x120cm
70x140cm
Weight
1500g
400g
600g
Material
100% Organic Combed Cotton
Mixed cotton blends
Cotton
Absorbency
High (700GSM)
Low-Medium
Medium
Longevity
No shrinkage, stays plush
Shrinks & thins
Shrinks over time
Consider this your towel talk.
What our Hugged up customers are saying
Everything You Want to Know About The Hug
Because when you splurge on a towel this size, you want to know exactly what you’re getting — no awkward surprises, just straight answers.
Nope - it only gets better. The Bare Hug is pre-washed and crafted from high-quality combed cotton, so it stays soft, plush, and true to size. In fact, most customers say it feels even fluffier after a few washes.
Is it really that big?
Oh, it’s that big. At 100 × 200 cm, it’s almost double the size of a standard towel - think full wrap-around, top-to-toe coverage, no awkward tucks or gaps.
Does it feel heavy when wet?
It feels substantial, not soggy. That weight is 700GSM of pure luxury - thick enough to feel indulgent, light enough to dry comfortably. It’s the “just right” kind of heavy.
Who’s it best suited for?
Anyone who’s done with flimsy towels. Whether you love a long shower, need full coverage, or simply appreciate life’s little luxuries - The Bare Hug was made for you.
How do I care for my Bare Hug?
Easy. Machine wash warm with similar colours and tumble dry low for that hotel-fresh fluff. Avoid fabric softeners , they coat the fibres and reduce absorbency. Your Bare Hug will stay plush and perfect for years with a little love and low heat.
No More Towel Regret, Get Hugged on Repeat
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