New Towels

Name: New Towels
Brand: The BARE Hug
Availability: OutOfStock

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Meet the Towel that refuses to be 'average'

The Largest Luxury Towel in the market

100x200cm of generous, full-coverage luxury.

Elevated Plushnes

650GSM of pure 100% Organic Combed Cotton

Refined Touches

Embossed logo - small details that make a big difference.

Affordable Indulgence

Hotel-level plushness, home-level price.

FREE SHIPPING FOR ORDERS OVER $99

30 DAYS MONEY BACK GUARANTEE

SECURED PAYMENT

Bundles & Save

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Product Details

Meet the towel that refuses to be average.
The Bare Hug is woven from 100% combed cotton at a luxuriously plush 650 GSM giving it that thick, heavy, wrap-yourself-in-it kind of feel. At 100 × 200 cm, it’s unapologetically oversized, designed to fully envelop you in softness from shoulder to toe. Every edge is finished with tonal piping and an embossed logo for that quiet, designer touch.
It’s the kind of towel that looks just as good hanging in your bathroom as it feels fresh from the dryer because size and style both matter.

Materials & Care

Made from premium 100% combed cotton that’s OEKO-TEX® STANDARD 100 certified, The Bare Hug is crafted for long-lasting softness and serious absorbency.
Machine wash warm with similar colours, and tumble dry low for that fresh-out-of-the-hotel-dryer feeling. Avoid fabric softeners, they can coat the fibres and reduce absorbency.
Your Bare Hug only gets better with time: fluffier, softer, and even more irresistible after every wash.

OEKO-TEX® Certification

Every Bare Hug towel proudly carries the OEKO-TEX® STANDARD 100 certification, one of the world’s most trusted marks for textile safety.

This means every thread, fibre, and finish has been independently tested and cleared of harmful substances.

So while it may feel indulgent, it’s also clean, conscious, and made to wrap you in worry-free luxury.

Size Promise to You

We believe Size Matters.

But if my Bare Hug somehow isn’t everything it promised to be, we’ll refund it. No questions. No awkward explanations.

You won’t be sending it back.
But it’s nice to know you could.

The Largest Luxury Towel on the market

Nobody needs a towel this big.
But you also don’t need half the things that make your life a little better everyday.
Two metres of soft, heavy, completely unnecessary perfection - and you’ll never go back.

100x200cm Oversized

100% Organic Combed Cotton

650GSM | 1400g weighted

Embossed Signature Logo

Making luxury feel less like a treat and more like a habit.

The Design Details

Tailored piping and an embossed logo,

unnecessary, obviously.
That’s the point.

Redefining What It Means to Dry Off

Dry. Properly.

You know that towel that never really dries you… or itself?
Yeah. This isn’t that.

Made to Be More Than a Towel, The Bare Hug Difference

Pure Combed Cotton

Long-staple fibres that dry fast, stay soft, and don’t fall apart after three washes.
Wild concept, apparently.

Normal Towels have had their moment

Size Does Matter

Because if you’ve ever tried to wrap yourself in a “bath sheet,” you already know disappointment.

What happens if your BARE towel goes missing, you ask?

It will.

They’ll call it borrowing.

You’ll call it buying another.

Certified Softness.
No Bullsh*t.

Clean Luxury, Certified

Our OEKO-TEX® certification guarantees no toxins, no shortcuts, just the good stuff

When Standards Grow, So Should the Towel

Because ‘good enough’ stopped being good enough a long time ago.

If your partner’s watching you over your shoulder right now, pretend you’re reading something educational.
If you’ve hit that perfect wine-fueled window where logic takes a back seat to taste - congratulations, you’re thinking clearly.
Buy it now, before he starts asking, “Do we really need another towel?” (You do. He just doesn’t get it.)

Two metres of better.

Unapologetically Covered

Designed for complete coverage and quiet confidence.
Because luxury should never feel like a compromise.

Luxe in the Everyday

Not ‘hotel energy.’ Just what hotels wish they had.
Soft, heavy, and completely unnecessary, which is exactly the point.

Post-Shower Bliss

You’ll think about getting dressed.
Then you won’t.

When he uses it Once

He’ll act like he doesn’t notice.
Then it’s gone.
Order two , you’re not getting it back.

The Hug vs Whatever that is

You’ll only make that mistake once.

Standard

Standard Towels

Hotel Towels

Size

100x200cm

60x120cm

70x140cm

Weight

650gsm

300gsm

600gsm

Material

100% Organic Combed Cotton

Mixed cotton blends

Cotton

Absorbency

High (650GSM)

Low-Medium

Medium

Longevity

No shrinkage, stays plush

Shrinks & thins

Shrinks over time

Free Shipping

Orders above $99
Because we’d rather you spend it on another towel.

Money-Back

30 days to decide.
Or 30 seconds to realise you’re keeping it.

100% Combed Cotton

Not all cotton is created equal. Most of it’s embarrassed now.

Secure Checkout

Fast. Safe.
So you can panic-buy luxury in peace.

Consider this your towel talk.

Unfiltered proof that size really does matter.

Everything You Want to
Know About The Hug

Thanks for reaching this section, to be honest, i wasn't convinced anyone ever would. I hope its helpful.

Pretend to Think About It

Will it shrink or lose softness after washing?

No. It improves.
Still big. Still soft. Still quietly outclassing everything else in your linen cupboard. The 650 GSM coombed cotton OEXO-TEX certificate ensures the quality is preserved even after washing.
The Bare Hug doesn’t shrink, fade, or lose its charm, unlike most things that go through the wash.

Is it really that big?

Yes.
Double the size of what you’re used to. The average towel is 70cm x 140cm, making the BARE Hug the biggest luxry toel on the market and 104% bigger than average.
You’ll notice - immediately.

Does it feel heavy when wet?

It feels substantial, not soggy.
That weight is 650 GSM of pure luxury - thick enough to feel indulgent, light enough to dry comfortably. It’s the “just right” kind of heavy.

Who’s it best suited for?

Anyone still pretending normal towels are fine.

How do I care for my Bare Hug?

Easy. Machine wash warm with similar colours and tumble dry low for that hotel-fresh fluff. Avoid fabric softeners , they coat the fibres and reduce absorbency.
Your Bare Hug will stay plush and perfect for years with a little love and low heat.

How does it compare to a normal Towel?

It doesn’t.
That’s the point.

Will it end up on my teenagers floor?

Likelyhood is 100%, along with the rest of the 'average' towels. Rightfully, it will be on the top of the pile though.

Will it make your other towels feel bad?

Yes.
They’ll know. You’ll know. It’ll be awkward.

What if I just brought new Towels?

Return them.

You were going to anyway.

Will it fit in my Washing Machine?

Yes, it's big, not unreasonable.

What happens if I only order one?

Regret.

Usually presents itself within 24hours. Monitor your symptons, then act.

No More Towel Regret, Get Hugged on Repeat

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